Headshot Guides
What to wear, how to pose, backgrounds, lighting and everything else that makes a headshot look professional.
Headshot Lighting Explained: A Plain-English Guide for Non-Photographers
Most bad headshots aren't a camera problem — they're a lighting problem. Here's how professional portrait light actually works, explained without jargon: the three classic setups, why soft light flatters, how to use a window like a $500 softbox, and step-by-step fixes for the five mistakes that show up in almost every DIY headshot.
Marcus Reed · Jul 28, 2026
Headshot Backgrounds: How to Choose the Right One for Your Purpose
The background does more work in a headshot than most people realize — it sets the tone, signals your industry, and either makes your face pop or lets it disappear. Here is how to pick the right one for your purpose, your wardrobe, and your field.
Marcus Reed · Jul 25, 2026
How to Pose for a Headshot When You're Not Photogenic
"Not photogenic" is almost never true — it's usually just un-posed. Here are the exact head angles, jaw tricks, arm positions and smile techniques that turn an awkward camera face into a confident, professional headshot.
Marcus Reed · Jul 23, 2026
How Much Do Professional Headshots Cost in 2026? An Honest Price Benchmark
Standard US headshot sessions run $150–$350, with a national average near $250 — but tiers span $50 mini-sessions to $1,500+ branding shoots. Here's the honest benchmark, including hidden costs and where AI fits.
Maya Chen · Jul 21, 2026
What to Wear for a Headshot: The Definitive Guide
Solid mid-to-dark colors, a structured layer, no fine patterns — that's the short version. Here's the full guide to professional headshot outfits: camera-friendly colors, necklines, glasses and grooming rules, industry dress codes, and a pre-shoot checklist.
Marcus Reed · Jul 20, 2026